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History and Milestones


The journey of Go Auto was not without its challenges, and its early days were marked by uncertainty, setbacks, and determination. Founded in 2013 by a group of automotive engineers, none other than our co-founders, the company set out to disrupt the automotive industry with its ambitious vision of becoming one of the homegrown automotive powerhouses. From its humble beginnings in a small office in Glenmarie, Shah Alam, to its meteoric rise among the market leaders, the story of Go Auto is a testament to the power of entrepreneurship, perseverance, and innovation.

Our Journey So Far


  • Go Automobile Manufacturing (GAM) Sdn. Bhd. was founded on 14 February 2013. 

  • GAM entered into a Tenancy Agreement with Sapura and took over Assembly Plant from Masz Sdn. Bhd.

  • GAM was awarded the first recipient of the Manufacturing License of Energy Efficient Vehicle (EEV) from the Ministry of International Trade and Industry (MITI) on 20 September 2013.


  • GAM entered into a Distribution Agreement with GWM. The new agreement superseded the previous agreement between GOSS and GWM.

  • Assembled and sold our 2nd SUV, Haval M4.

  • GAM signed an MoU with MITI to be the anchor company for the implementation of vendor development program.

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